Ideas for Using Twitter to Market Your Medical Practice
A step to making your Medical Practice's Twitter account relevant could be tapping in to popular conversation treads. Hashtags, or Twitter search terms, start with the "#" symbol and a keyword for the discussion. The most popular healthcare hashtags are ones Cliniced on healthcare reform. Some of the most popular healthcare hashtags by total views according to Healthcare Hashtag Project include the following:
- #hcsm --- healthcare communications and social media
- #opnhealth – A reform hashtag, related to #hcr (healthcare reform) and #healthreform
- #hpm – Conversations on hospice and palliative care, related to hashtags #hospice and #palliative.
- #MDchat – A Twitter Chat term for physicians. The term is related to others like #physician and #doctors.
- #eldercarechat – A Twitter Chat hashtag focused on issues of importance to elder care professionals and caregivers.
- #HealthIT – Discussions on health information technology, related terms include #HIT and #eprescribing. Influencers include @ONC_HealthIT, the Office National Coordinator of Health IT.
- #mHealth – A tag for mobile health and telemedicine discussions, related to #eHealth
Source: HealthLeaders Media
