Generating Positive Online Reviews in Medical Practice Marketing
Before moving to Maui, HI with his family 18 years ago, Bob owned and operated what became the largest customer service training company in the country, Sommers Communication, Inc. Since that time he has focused his attention on teaching business owners how to create and market their reputation both on and off the Internet. In 2006 Bob created and hosted the very popular Recognized Expert Marketing Show and in 2012 he and his team developed the Five Star Review System to help business owners automate the process of getting 5-star patient reviews and referrals. Today there are hundreds of businesses (including Medical Practice Facilities) all over the world using the Five Star Review System to 1) Improve their patient satisfaction scores through private feedback. 2) Become the highest rated and most trusted Medical Practice facility in their community. 3) Supercharge word of mouth marketing with a unique social proof tool 4) Enhance their relationship with each and every patient. This afternoon, Bob is going to discuss "The Psychology of Acquiring 5-Star Patient Reviews on Google, Yelp and All Of The Review Sites Where Patients Go To Find An Medical Practice Provider" based on the lessons he's learned after sending hundreds of thousand of review requests to patients on behalf of doctors. Discussion Points The true value of positive public patient reviews How and where patients go to search for an Medical Practice facility The three things you MUST do to acquire 5-star patient reviews. No exceptions. The most effective way to ask for a review ... and get it. Why it's important to associate patient reviews with the doctors who served them. One simple technique that will double your reviews with no extra effort Little known things that will destroy your reputation on Google and Yelp ... forever.
