Dr. Dan Phillips … Imagine living in a country of over 9 million people where only one person out of a thousand ever gets to see a physician in their lifetime. Now imagine that country after an earthquake. A little over two years ago, a 7.0-magnitude earthquake ravaged the island nation of Haiti. Today conditions remain dire for people there who continue to struggle for access to adequate shelter, clean water, and medical treatment. [cincopa AsOAx4qjj4rn] As an attendee at the Medical Practice Success Summit this past February, Dr. Dan Phillips of Roxboro MedAccess in North Carolina shared…

Technology is constantly changing, and keeping up with the curve can be difficult sometimes. What works today may not even be around next year. Since we started this publication, we have used the same software to make sure it gets to you on time each week. Over the last two months, the reliability of the software we were using to actually deliver the message has been poor. Last week we made the switch to a new software, and in the process of the conversion, you probably received three e-mails from us, instead of the usual one article on a Tuesday. One of those e-mails was the article…

For Summer 2012, the staff at Medical Practice Success wants to help you grow your business. That's why we're hosting a complimentary teleseminar twice a month from May 24th thru August 23rd. All you have to do is register to attend the free teleseminars you're most interested in. After registration you'll receive an e-mail with call-in information for each teleseminar you register for. We highly encourage you to make the time to join us live on these calls. There's never been a better time for YOU to ramp up your Medical Practice business. If you're like most business owners and…

By: Crissy Spearman So you’ve decided to open your Medical Practice, or perhaps you’re expanding your business to include a new location and more physicians. In all the excitement, paperwork, and planning, one very important thing that you cannot afford to overlook is credentialing. What is Credentialing? In fancy language, credentialing is the process of establishing the qualifications of licensed professionals. In simpler terms, credentialing equates to being able to accept different forms of insurance at your Medical Practice. Insurance companies and healthcare agencies use…

By: Tina Bell Director of Marketing, HealthCARE Express Take a moment and imagine how successful your Medical Practice business would be today if every single one of the patients who has ever walked thru your doors still used your services. It doesn’t take a math major or an accountant to realize your profits would be higher, your word-of-mouth marketing cheaper, and your patient volume higher. Now ask yourself this question, “What am I doing to retain my established patients?” According to the Harvard Business Review, 91% of medical practices don't do anything to retain…

By: Candice Smith Your billing staff can make or break the cash flow and revenue of your facilities. So it probably goes without saying that hiring the right people for your billing team is very important. There are three easy steps I recommend for Medical Practice owners who want to keep their billing in-house. Step 1: Analyze Your Volume Before you know how many billers, coders, and patient account employees you need to hire, you need to know how many patients you are seeing at each of your clinics. Once you have those volumes, you can use these guidelines for determining the number of…

The deadline for the Version 5010 upgrade was January 1, 2012, and the enforcement discretion period for all HIPAA-covered entities to complete their upgrade to the Version 5010 electronic standards ends on June 30, 2012. The Version 5010 transaction standards have different requirements than those of Version 4010 and 4010A. There are a few things to keep in mind for processing your Version 5010 claims, which should help avoid unnecessary rejections: ZIP Code: You need to include a complete 9-digit ZIP code for the billing provider and service facility location. You should work with your…

By: Tina Bell Director of Marketing, HealthCARE Express So you’ve decided to open your first Medical Practice, or perhaps you’re rebranding after 10 years. Either way, you’re now asking yourself one important question. “What should my logo look like?” After all, designing a logo is one of the most fun parts of creating your marketing plan. Unfortunately, many Medical Practice owners with the best of intentions find themselves making big mistakes in the logo design process. What can you do to make sure you’re not one of them? Mistake #1: Not Knowing Your…

By: Tina Bell Director of Marketing, HealthCARE Express As a business owner, when customers come into your Medical Practice clinic, you probably wonder if every aspect of their visit was just as you expected. As a marketer, I am one of few people who will take the time to answer long surveys sent out to me. In general, however, the more questions you ask someone about their visit, the less likely they are to complete your survey. When I needed stitches late on a Saturday night two years ago, I had to visit the local emergency room. Three weeks after my visit a FOUR PAGE survey arrived in my…

By: Tina Bell Director of Marketing, HealthCARE Express Are there ever periods in the day at your Medical Practice when your staff is sitting around with nothing to do? As a marketer, that is a question you never want answered with the word, “Yes.” But it happens. In times like this, what should you do? I think it is the perfect time to motivate your staff to help ensure it won’t happen frequently. How? Simple. Train them to be community educators via phone calls. Telemarketing and Medical Practice The idea behind telemarketing your Medical Practice may sound crazy at first…